Pixel Hackathon 2023 is the premier product-focused competition in Eastern Europe, fostering collaboration and innovation among Business Analysis, UX, and Product Management professionals.

Powered by Tremend, a Publicis Sapient company, this unique event champions creativity, interdisciplinary teamwork, and user-centric digital experiences.

Prepare for an exhilarating hybrid experience that unites the sharpest intellects to address inclusivity and equity challenges across various industries. The event is a fertile ground for emerging miniature incubators to ignite and craft tangible product visions and prototypes capable of addressing real-world problems and dilemmas, rather than remaining confined to theoretical concepts.

Join us in crafting solutions with true impact!

18-19 November

Inclusive Design Products Empowered by Gen-AI

Hybrid Event:
Bucharest, Iasi & Online

50+ Product Experts
working in teams

Product Manager,
Product Owner

until November 12, 2023


Are you prepared to dive headfirst into a realm of groundbreaking ideas and creative brilliance? Pixel Hackathon 2023 is your ticket to an extraordinary journey of innovation.

Hit that “Register” button now, and let’s get you on board! Fill in the necessary details, and decide whether you’ll be joining us in person or blazing a trail of innovation from the comfort of your own space.

Register now and be part of the revolution!

Register Now


Harness the power of generative AI in developing innovative, user-centered solutions that prioritize accessibility, inclusivity, and equity, ensuring a seamless and enjoyable experience for all consumers, regardless of their age, ability, gender, or cultural background.

This goal combines technological innovation, social responsibility, and user-centric design principles to inspire participants to create products that address real-world challenges and have a positive impact on society. It aligns with current trends and emphasizes the importance of inclusivity and accessibility in product development.


This goal combines technological innovation, social responsibility, and user-centric design principles to inspire participants to create products that address real-world challenges and have a positive impact on society. It aligns with current trends and emphasizes the importance of inclusivity and accessibility in product development.


At Pixel, we’re firm believers in the magic of surprise and spontaneity! This is precisely why we’re holding our challenges under lock and key until just one week before the event. We understand that genuine innovation flourishes when you’re pushed to explore beyond the ordinary. Our thoughtfully crafted challenges, based on the real needs raised by our reputable partners, are designed to set your imagination ablaze and kindle your fervor for creative problem-solving.



€ 3600

Travel Experience




€ 2000

Travel Experience




€ 1200

Travel Experience




€ 800

Travel Experience



Prize (Cumulative)

€ 3000

Travel Experience

Voucher (cumulative)

*Read the Rules & Regulations to learn more.


The physical event will take place in Bucharest (165 Splaiul Unirii, Timpuri Noi) and Iasi (56 Morilor Street, Fab Lab). Remote participants can join from the comfort of their homes.



Welcome & Breakfast


Start Triggering the Change


 Lunch Break


Continue Triggering the Change


Keynote Speaker Moment




Triggering the Change is Worth a Sleepless Night (Optional Participation)



Welcome Back & Breakfast


Team Presentations: The Solutions That Will Trigger the Change


Jury Deliberation & Keynote Speaker Moment


Awards Ceremony


The jury of this year’s edition of the Pixel Hackathon comprises a mix of technology professionals and customer-centric people from Tremend and our partners.

Felix Craciunescu

Felix Craciunescu

Chief Information Officer


Florin Bota

Head of Sector – Europa Web Operations

DIGIT – European Commission

Elena Simion

Product Manager / Events Manager

Women in Tech Romania

Florin Boldescu

Florin Boldescu

Associate Director Product Management

Tremend – Publicis Sapient


During the event, participants will have access to a network of experienced mentors from Tremend. Their role will be to provide feedback and support to you and your team in this quest and guide you in completing and achieving your main goals.

Cristian Andrei

Cristian Andrei

Senior Product Manager

Tremend – Publicis Sapient

Janina Pantilie

Senior Product Manager

Tremend – Publicis Sapient

Camelia Iana

Camelia Iana

Senior Product Manager

Tremend – Publicis Sapient

Stefan Mircescu

Senior Product Manager

Tremend – Publicis Sapient

Vlad Chiratcu

Associate Creative Director Experience

Tremend – Publicis Sapient

Octavian Catana

Experience Lead

Tremend – Publicis Sapient

Altieri Constantin Ion

Experience Lead

Tremend – Publicis Sapient

Andrei Detesan

Experience Lead

Tremend – Publicis Sapient


Victoria Cupet

Business Analysis Trainer

Coach | Speaker | Author

Victoria Cupet is a certified coach, trainer, consultant, best-selling author, and keynote speaker. She has vast experience in business analysis, process management, and project management. Victoria contributed as co-author for Business Analysis Body of Knowledge® (BABOK® Guide) v3.0, published by the International Institute of Business Analysis (IIBA), and as a reviewer for the Business Analysis Foundational Standard, created by the Project Management Institute (PMI). In her role as IIBA Regional Director, Victoria was supporting local business analysis communities in Europe, the Middle East, and Africa.


Our partners play a crucial role in making Pixel Hackathon 2023 a success.
They provide invaluable support, resources, and opportunities for participants.

Supported by the

    Thank You For
    Your Registration
    You’re one step closer to triggering the change! Stay tuned, big news coming up soon!


    Q1: When and where does the hackathon take place?

    Date: 18-19 November 2023
    Location: The physical event will take place at 165 Splaiul Unirii, Timpuri Noi Bucharest, and 56 Morilor Street, Fab Lab, Iasi. Remote participants will be joining via a live-streaming platform that will soon be announced.

    *For Iasi – the physical location will be opened only if there are at least 8 participants in that area.

    Q2: Who can participate at the hackathon?

    To participate at this hackathon you must have at least 2 years of experience as a UX Designer, UI Developer, Product Manager, Business Analyst, Product Owner, or anything related to these fields. Also, if you’re passionate about accessibility, inclusivity, and equity, plus you want to learn to think strategically, hone your skills, and develop envisioning practice, you can register by clicking on the Register Now button.
    Registrations close on the 12th of November 2023, at 23:59:59.
    However, take note that the spots are limited, and only selected applicants will be enrolled in the event, after the validation of the profile provided in the registration form on the Pixel Hackathon website.

    Q3: Is there any participation fee?

    Anyone can participate in this event for free.

    Q4: How can I participate in the hackathon?

    It’s easy, you just need to click on the Register Now button and fill out the registration form. When you register, you can either enter the competition with your own team or choose to be assigned to a team.

    Q5: How many members can my team have? 

    Teams should consist of 3-4 participants, including a mix of Business Analysts, Product Owners, UX Designers, and other related professionals. You can either register as a team or as an individual, and we will help you find a team to join.
    If you choose the Already have a team option, you must add the name of your team. Make sure all members of your team know the correct spelling of your team’s name because they’ll have to add it to the form when they register, too.

    Q6: What is the theme for this edition?

    Yes. The theme for this year’s edition is: Inclusive Design Products Empowered by Gen-AI.
    There will be 2 specific challenges crafted based on the real needs raised by our partners. Your deliverables must be related to the challenge assigned to your team and announced 1 week prior to the event.

    Q7: What should my team submit by the end of the event?

    The main goal is to build the vision or the idea of a software product, documented by defining:
    • how the product responds to the challenge
    • the main capabilities and functionalities of your product
    • the graphic & UX product design
    The participant will receive specific details in the week before the event.

    Q8: What tools should or can I use during the event?

    Each team can and should use any professional tool they are proficient in, know how to use, and are supporting them in delivering the outputs for the competition. We don’t impose any tool, nor offer free and/or paid licenses for any tool participants might need to use during the event. The mandatory condition is for the deliverables to be accessible for inspection, examination, evaluation, and validation to the mentors, jury members, Tremend staff, and partners.

    Q9: How are the deliverables going to be evaluated?

    Each panel member will assess project concepts during the presentations and assign scores to participating teams according to a predefined set of criteria. The assessment will consider:
    • Solution effectiveness (60%): Challenge resolution, Engaging pitch, Impact&Innovation
    • Quality of Deliverables (40%): This component evaluates your team’s submitted deliverables

    Q10: What are the prizes?

    Apart from the knowledge and networking opportunities, your team will have the chance to win from the 12000 euro prize pool! For this year we will have five different prizes:
    The Prodigy Prize – voucher for a travel experience worth 3600 EUR per team
    The Maven Prize – voucher for a travel experience worth 2000 EUR per team
    The Trailblazer Prize – voucher for a travel experience worth 1200 EUR per team
    The Pathfinder Prize – voucher for a travel experience worth 800 EUR
    The Innovise Prize – voucher for a travel experience worth 3000 EUR – This prize is awarded at the decision of our partner, on his own criteria. It can be obtained by any team, including the ones awarded with another prize
    The prize can be accessed individually, by dividing the total amount between all four teammates, or it can be used as a shared team experience.

    Q11: What does the PIXEL Hackathon provide?

    Our venue includes everything you need to perform your work and make the most out of your experience, including Wi-Fi, food, beverages, and help from our supervisors and mentors.
    Also, before the event, an online group meeting with all the teams will be scheduled, where several organizational details will be discussed.

    Q12: What should I bring?

    Make sure to have your own laptop, geared up with all the tools you might need to properly work on solving the hackathon’s challenge.

    Q12: How can I reach you?

    If you have any questions, don’t hesitate to reach out to us! Just send us a message at hello@tremend.com, and we’ll get back to you as soon as possible.